Top 8 Mobile Brands
Head quartered in Samsung town, Samsung electronics is a South Korean company and is a subsidiary of Samsung group.
Samsung mobile is the leader in the smartphone market, as it constantly seeks to expand the capabilities of its product through extensive research and development. Samsung has expanded its offerings for mid-range and lower-end smartphones to high-end mobile phones in the wealthy segment.
Samsung is popular with its line of Samsung Galaxy smartphones. Samsung’s flagship products are Samsung Galaxy S7 Edge + and Galaxy Note 7. Recently, Samsung developed the Tizen OS for its smartphones, an alternative to its Android-based smartphones. Galaxy J7 Prime 2 is Samsung’s latest mobile launch in March 2018.
For its latest launch of the Galaxy S9, Samsung has also partnered with audio expert companies such as AKG and Dolby to provide customers with high-quality audio. Samsung India restarts its most successful smartphone, the Galaxy S8, with a majestic burgundy red color. Samsung’s share was about 20%, making it one of the leading mobile phone brands in the world. Samsung takes the 1st place in the list of the best mobile brands of 2018.
Sent units (million): 315
Profit (in millions of US dollars): 18,947
Sales volume (in millions of US dollars): 170 625
Apple maintains its top position in the smartphone industry as the most preferred brand.
Apple is not busy with mobile phones only; they are also designing lots of anther device such as, iPod, iPad, Mac Book, Apple TV and Software. And the all phones designed by Apple are called iPhones. Apple is not economical worthy; hence you need to spend lots money to by AppleFounded in 1976 by Steve Jobs and Ronald Wayne, Apple today is known for its stylish iPhone.
Apple has a large customer base because it offers products with excellent design and features that have become a more attractive brand for people all over the world.
Apple has been able to maintain the quality of its products, as it always includes rapid technological advances and developing approaches to design. Many competitors to Apple try to imitate its functions, and sometimes even use the mechanism of price cuts to gain market share, but it is not able to hold back Apple’s large client base. This shows why Apple is the world’s leading mobile phone brand worldwide.
As of December 2017, Apple is represented worldwide in about forty countries and in 499 retail stores in twenty-two countries. Apple INC is known for its high-tech and stylish iPhone, which is Apple’s signature product. In 2017, its revenues amounted to 229 billion dollars.
Apple introduced its first iPhone in 2007, and the most recent mobile iPhone models are the iPhone 8, the iPhone 8 Plus is a new generation of iPhone with a stunning red case that is equipped with modern cameras, the most powerful and smartest chip on any smartphone. Apple is expected to release an iPhone X
Leather Folio, a future-generation iPhone that may have a full-screen display with a face ID. Apple ranks second on the 2018 best mobile brand list
Founded in 1987, Huawei is the largest smartphone manufacturer in the world based in China.Huawei is another Telecommunication industry founded in 1988 by Ren Zhengfei. Huawei with more than $19 billion revenue tries to provide a latest quality in their phones. The interesting thing about this company is its cheap range with high quality. It always introduces a phone model which has all latest features but the range price is very much less as compared to another company phones.
Huawei has the best innovation centers around the world and in 2016, Huawei invested 14% of its revenues in R & D. Huawei has a global presence in more than 170 countries and it is also anticipated that it will build and develop its own operating system, which shows its strong presence in the mobile market.
Huawei sent 153 million smartphones in 2017. Huwaei was ranked among the top Fortune 500 companies in 2017. A number of the Fortune 500 companies also chose Huawei as their business partner for digital transformation. In March 2018, Huawei launched a highly sophisticated and powerful smartphone;
The Porshe Design HUAWEI Mate RS mobile phone features an innovative fingerprint sensor on the screen and a dual fingerprint design, an AI processor and a triple camera with high-quality image capture.
This smartphone will surpass the most demanded smartphone. In March 2018, Huawei introduced the long-awaited smartphone models such as HUAWEI P20 and HUAWEI P20 Pro, which has the world’s first Leica triple camera. All innovations and R & D have allowed Huawei to establish itself as one of the world’s leading brands of mobile phones.
HUAWEI has set high expectations for smart phone photography through which anyone can capture professional-quality images. Huawei ranks third on the list of the best brands of mobile devices 2018.
Units sent (Millions): 152
Profit (in millions of $) 6890
Sales (in millions of $) 87646
China based Oppo mobile phone brand is one of the most prominent new companies in the world.
Oppo, which was founded in 2011, is headquartered in China and is widely represented with its mobile devices and accessories. Oppo has released a wide range of smartphones, starting with the segment of the lower segment and ending with the segments of wealthy clients.
Some of the most well-known brands of Oppo phones are Find 5, Find 7, N1, N3, etc. The Oppo A77 model was released in 2017. Oppo managed to create a strong brand, despite the fact that it recently entered the smartphone market. Nonetheless, aggressive marketing and branding along with good product quality allowed Oppo to become one of the leading mobile brands in the world.
Oppo in 2017 became the official sponsor of the cricket team for India, which gave the brand enormous prestige and presence. Moreover, the Indian company collaborated with Bollywood celebrities who became the face of the brand. In addition, a strong distribution network covering more than 200,000 retailers allowed the brand to have a strong position in India itself.
Oppo is ranked 4th on the list of the best mobile brands of 2018.
Sent units (million): 111
Profit (in millions of USD.) ~ 1400
Sales (in millions of dollars) ~ 60000
vivo is the largest manufacturer of smartphones, smartphone accessories, software, and online services based in China.
Founded in 2009, it is the fastest growing smartphone company in the world, with a wide international network thanks to a wide range of mobile phones. Vivo recently developed an Android based software system known as Funtouch. Vivo was one of the leading mobile phone brands in the first quarter of 2017, with a global market share of 10.7%.
Some of the premium vivo smartphones are the X Series, the V Series as mid-range phones and the Y Series as budget smartphones. In 2018, Vivo released the exclusive X20 UD smartphones, the world’s first smart phone with a fingerprint scanner, which used ClearID technology.
Approval of celebrities, sponsorship contributed to the promotion of the brand Vivo. Vivo recently released the V9 series for mobile phones, which is similar to the Apple iPhone X with its jagged display.
Vivo is the first Android company to launch a jagged display smartphone, similar to the Apple iPhone X, with a full-size display that is labeled above. Vivi ranks 5th in the list of the best mobile brands of 2018.
Sent units (million): 95
Profit (in millions of US dollars): 1125
Sales (mln. USD): 46484
6. Xiaomi (Mi)
Xiaomi is one in all the quickest growing smartphone company in the world that manufactures smartphones, mobile apps, laptops.
Xiaomi was founded in 2010 by Lei Jun, and released its first smartphone in 2011, and since then Xiaomi has become the eighth largest smartphone manufacturer in the world. Xiaomi flagship brands are Redmi and Mi series, whose popularity has increased significantly. Xiaomi has been able to create brand value through its focus on continuous technology innovation.
He was also able to win significant market share due to his extensive advertising and marketing strategy, especially in India and China, to increase smartphone sales. With constant growth, Xiaomi competes with the world’s leading mobile brands.
In March 2018, Xiaomi released Mi MIX 2S. Xiaomi MIUI 9 has a built-in function that allows users to perform advanced settings. The company was able to mark its presence in the markets of India, China, Brazil, Singapore, Turkey and Asian countries with its exclusive mobile phones of the Mi and Redmi series.
The supply of Xiaomi smartphones in 2017 amounted to about 90 million units, and they were able to ensure a wide presence in the top 10 smartphone manufacturing companies in the world, known as Apple of China. In 2017, Xiaomi’s market share was 15.5%. Xiaomi takes the 6th place in the list of the best mobile brands of 2018.
Sent units (million): 95
Profit (in millions of US dollars): 1000
Sales (mln. USD): 17000
You can also treat LG as the powerful company due to its revenue which is about $89 billion. LG deals in Telecommunications, Electronics, Engineering and Chemicals.LG always tries to provide all latest features in their phones. They always introduce new new phone models to keep their customer’s concentration. We all need the best phone in our range; So LG provides the best one.
Founded in 1958 LG is South Korean Electronics Company having a strong global presence.LG’s premium mobile brands include G-Series, K-Series, LG Tribute, LG G Flex, and LG Nexus. LG sells about sixty million devices per year, making it one of the most popular and high-performing mobile companies in the world.
In 2016, LG shipped 12 million units of smartphones. In 2017, the revenue of LG Electronics was 57.71 billion US dollars. LG Electronics (LG) is expected to launch its flagship K8 and K10 premium smartphones in 2018 at MWC 2018, which is expected to expand worldwide in countries such as Europe, Asia, Latin America and the Middle East.
These smartphones have advanced camera features, such as high-speed autofocus and noise reduction for better photography in low light. The K-Series mobile range continues to deliver exceptional smartphones to customers at exceptional prices.
LG Electronics will present smartphones with artificial intelligence technologies at the MWC 2018. The new technology will be introduced in the LG V30 version of 2018, which will be the most advanced LG smartphone today. LG ranks 7th in the list of the best mobile brands of 2018.Sent units (million): 55Profit (in millions of US dollars): 110Sales (mln. USD): 46800
Sent units (million): 55
Profit (in millions of US dollars): 110
Sales (mln. USD): 46800
Lenovo is Chinese multinational company and is the world’s prime laptop manufacturer.
Lenovo was founded in the capital of China in 1984, and in 2012 it entered the mobile communications industry. Over the years, Lenovo has been around the world in about 160 countries and has become one of the world’s leading mobile companies. Some of the popular Lenovo smartphones are the P series, K series, Zuk series, A series and VIBE. Lenovo has released Moto Z models that reinforce the “better the better” philosophy. Lenovo will release a Tango phone that can be replaced with video projectors or speakers.
For developers, Lenovo has released a program for smartphones, which may include phones with services hosted on the web cloud. Lenovo launched the ZUK Z1 to provide a complete power supply performance package and user friendliness, and it has the Cyanogen operating system that allows you to customize the user interface. Lenovo India sells its mobile phones and accessories mainly through sales in India.
Lenovo Tango models have sensors that can track movements and measure the contours of the premises; it can also map building interiors. Lenovo has raised competition among its peers using augmented reality and cutting-edge innovation. Lenovo ranks 8th in the list of the best mobile brands in 2018.
Sent units (million): 50
Profit (in millions of US dollars): 535
Sales volume (in millions of US dollars): 43 035
1. Leading mobile phone companies were taken
2. Consider such parameters as sales, profits and shipments
3. The final rating was based on the points received.
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